Ayurveda and Piemonte. Two cultures of slowness, in conversation.

Authentic Ayurveda in the Heart of Piemonte

Where to book an authentic Ayurvedic massage or treatment in the heart of Piemonte.

VEDA Wellness offers Ayurvedic massage, traditional wellness experiences, and multi-day retreats at Borgo Isolabella, a wine resort and relais near Asti, Alba, and Turin in Piedmont, Italy.

Fresh Ayurvedic herbs and oils prepared for traditional treatments at VEDA Wellness in Loazzolo, Piemonte
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Loazzolo, Piemonte
Italy

Five Thousand Years of Listening to the Body

Meditation and mindfulness practice at VEDA Ayurvedic Wellness among the golden vineyards of Borgo Isolabella in Loazzolo, Piemonte

Among the vineyards of Loazzolo β€” where Piemonte's own culture of slowness, season, and sensory attentiveness has been practised for centuries β€” Poonam Verma brings 20 years of Ayurvedic practice from India.

The result is something that doesn't exist anywhere else in Europe: a place where the science of life in balance meets a landscape that has always known, instinctively, what balance looks like.

Shirodhara. Abhyanga. Dosha orientation. Swedana. Seasonal packages. Day sessions, Ayurvedic retreats, and multi-day immersions.

Ayurveda β€” the Sanskrit science of life β€” spent five thousand years observing a simple truth: that paying attention to our habits, surroundings, and daily rhythms can shape how we experience wellbeing.

At VEDA, every session begins with that listening. Not a fixed protocol, but a conversation between Poonam's 20 years of practice and the person in front of her.

Panoramic evening view of the Langhe hills from Borgo Isolabella, Loazzolo, Piemonte β€” VEDA Ayurvedic Wellness location

The Three Doshas

According to Ayurveda, each person is unique, composed of a distinct combination of the five elements β€” ether, air, fire, water, and earth. These elements combine into three fundamental energies called doshas: Vata, Pitta, and Kapha.

In Ayurveda, dosha is a traditional framework describing qualities and patterns. At VEDA, it is used as a gentle orientation tool for exploring the kind of wellness experience you prefer.

No two sessions at VEDA are alike. Because no two constitutions are.

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Vata

Air & Ether β€” Movement, creativity, vitality

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Pitta

Fire & Water β€” Digestion, intellect, drive

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Kapha

Earth & Water β€” Stability, strength, calm

Seasonal Practices & Classical Treatments

Each treatment is selected and calibrated to your constitution, the current season, and what your body is telling Poonam in that session. No shortcuts, only traditional techniques and herb-infused oils prepared in the Ayurvedic manner.

Every Ayurvedic massage and wellness experience in Piedmont β€” including Abhyanga massage and Shirodhara β€” is available as a single day session or as part of a multi-day Ayurvedic retreat.

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Herbal Foot Massage

A nourishing foot massage using warm herbal oils and traditional foot-massage techniques. A quiet, grounding experience designed to invite relaxation.

30 min €35
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Head Massage

A focused massage of the scalp, neck, and shoulders using warm herbal oils. A focused, relaxing massage for the scalp, neck, and shoulders.

30 min €50
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Face Massage

A gentle facial massage using herbal oils and marma point techniques. Leaves the skin feeling refreshed, eases facial tension, and brings a natural sense of freshness.

30 min €50
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Swedana

Herb-scented steam, warm and enveloping. A simple sensory experience, often offered in sequence with Abhyanga; the combination is one of Ayurveda's most satisfying pairings.

15-20 min €35
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Abhyanga

Warm herb-infused oil, long slow strokes, the particular rhythm that Ayurveda has refined over centuries. Abhyanga is both the most foundational and the most complete of the classical oil practices.

45 min €98
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Shirodhara

A continuous thread of warm herbal oil, falling without interruption at the centre of the forehead for sixty minutes, producing a state of absolute relaxation.

60 min €110
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Udvartana

A revitalizing dry herbal powder massage with upward strokes. Refreshes the skin and offers an invigorating, tactile experience.

60 min €125
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Pinda Sveda

Bundles of warming herbs and rice wrapped in cloth, applied with a rhythm that the body quickly begins to anticipate. Pinda Sveda offers an enveloping herbal warmth β€” a tactile experience that builds gradually and invites you to slow down.

60 min €125
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Dosha Orientation Conversation

A relaxed orientation conversation. Poonam asks about your preferences, the season, and the kind of experience you are looking for, then suggests options from the VEDA wellness menu.

30 min €65
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Full Lifestyle Plan

A comprehensive wellness plan including diet, daily routines, and seasonal adjustments based on your dosha. A roadmap for sustained balance and vitality.

45 min €85
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Two Practices, One Session

Certain practices have been paired in Ayurvedic tradition for centuries. These combinations create a varied, unhurried sequence of experiences.

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Abhyanga + Swedana

Full oil massage followed by herbal steam for complete relaxation

75 min €120
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Shirodhara + Abhyanga

Forehead oil flow combined with full-body massage for deep calm

90 min €185
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Udvartana + Swedana

Powder massage with warm steam for an invigorating sensory experience

75 min €145
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Pinda Sveda + Shirodhara

Herbal bolus warmth combined with a calming forehead oil experience

90 min €210
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Herbal Foot + Head Massage

Grounding foot work with a relaxing scalp massage

60 min €75
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Dosha Orientation Conversation + Abhyanga

Orientation conversation followed by a tailored oil massage

75 min €150
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Staying With It

Ayurvedic wellness retreats in Piedmont, Italy β€” two, three, or five days at our wine resort in Loazzolo.

A single session shows you what Ayurveda is. Several days in sequence create more time to settle into the experience. These programmes are designed around the rhythm of genuine practice β€” each day building on the one before.

Two Days

2-Day Ayurvedic Retreat β€” First Conversation

€589
  • Day 1: Grounding (Abhyanga + steam + Shirodhara)
  • Day 2: Herbal Powder Massage + Steam + Head Massage
  • Kitchari meals & herbal teas
  • Take-home wellness kit
  • Dosha Orientation Conversation
Book This Package

Five Days

5-Day Ayurvedic Retreat β€” Into the Practice

€1,350 (31% savings)
  • Days 1-3: A sequence of traditional wellness experiences
  • Day 4: Slower Rhythm (nourishing oil + second Shirodhara)
  • Day 5: Integration (Closing Ritual)
  • Full board + 30-day follow-up guidance
  • Personalized transition plan
  • Dosha Orientation Conversation
Book This Package

Gift Vouchers & Wellness Passes

Give someone time to slow down, reconnect and enjoy a VEDA wellness experience in the quiet hills of Loazzolo. Choose a single experience, time for two, or a personal rhythm of wellness.

Gift voucher€100

Discovery β€” A First Taste of VEDA

An invitation to explore Ayurvedic wellness through any one-hour treatment on the VEDA menu. A thoughtful introduction, shaped around the recipient’s preferences.

Buy This Gift Voucher
Gift voucher€150

Relaxation β€” The Art of Slowing Down

A 90-minute combination of treatments, created to offer an unhurried pause from everyday rhythms and a little more space for rest, comfort and balance.

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Gift voucher€199

Rejuvenation β€” Shirodhara & Abhyanga Ritual

Two distinctive Ayurvedic experiences in one generous session: a 60-minute Shirodhara and a 45-minute Abhyanga body massage, for a deeply restful wellness pause.

Buy This Gift Voucher
Gift voucher for two€175

Couples β€” Time for Two

Two separate one-hour treatments for two people on the same day. Sessions take place one after the other, allowing each person to enjoy their own quiet VEDA experience.

Buy This Gift Voucher
Gift voucher€230

Half Day β€” Your Personal Retreat

An unhurried sequence of four VEDA experiences: dosha consultation, Abhyanga massage, Shirodhara and Swedana. A half day devoted to relaxation, attentive care and your own wellness rhythm.

Buy This Gift Voucher
Wellness pass€170

Wellness Rhythm β€” 3 Sessions

Three separate one-hour treatments to enjoy over six months. A simple way to make room for regular pauses and return to a greater sense of ease and balance.

Valid for 6 months Buy This Wellness Pass
Wellness pass€499

Wellness Rhythm β€” 6 Sessions

Six separate one-hour treatments to enjoy over twelve months. A steady wellness rhythm, with time set aside for rest, renewal and moments of quiet throughout the year.

Valid for 12 months Buy This Wellness Pass
Wellness pass€950

Wellness Year β€” 12 Sessions

Twelve separate one-hour treatments to enjoy over twelve months. A year-long invitation to make wellness part of your routine, one unhurried session at a time.

Valid for 12 months Buy This Wellness Pass

Voucher terms: Gift vouchers and wellness passes are personal and non-transferable. Voucher credit may be used partially; any unused balance remains available until the voucher expires. If your chosen treatment costs more than the remaining balance, the difference will be paid at the time of treatment. Full terms and conditions.

Poonam Verma

Poonam Verma, Ayurvedic wellness practitioner at VEDA Ayurvedic Wellness in Loazzolo, Piemonte, Italy
Ayurvedic Wellness Practitioner

Poonam Verma is an Ayurvedic wellness practitioner based at VEDA in Loazzolo, Piemonte. She completed a BAMS degree in India and has more than 20 years of experience with traditional Ayurvedic wellness practices, including training in Panchakarma techniques.

She came to the hills of Piemonte and found, in the landscape around Loazzolo, something she recognised: a culture that had arrived at many of the same conclusions about slowness, seasonality, and the intelligence of the land. VEDA is what happened when those two traditions began their conversation.

In Italy, Poonam practises as an Ayurvedic wellness practitioner. Each session begins with a relaxed orientation conversation about your preferences, the season, and the experience you are looking for. She works with herb-infused oils, classical techniques, and the particular attention that comes from two decades of practice.

Training & Background

  • BAMS qualification completed in India
  • Training in Panchakarma techniques (part of her studies)
  • Herbal preparation & oil infusion expertise
  • 20 years of experience with traditional Ayurvedic wellness practices

Note: Ayurvedic wellness practices are complementary and not a substitute for medical care. Poonam's BAMS qualification was completed in India; in Italy, she practises as a wellness facilitator using traditional Ayurvedic techniques.

Begin Your Journey

Select your preferred date and time, and we will confirm your appointment within 24 hours.

VEDA Wellness is set within Borgo Isolabella, a wine resort and relais in Loazzolo, Piedmont β€” an easy drive from Asti, Alba, Canelli, Nizza Monferrato, and Turin, and a natural stop for an Ayurvedic massage or wellness retreat in the Langhe and Monferrato wine country.

How to Book

Choose your experience from the calendar, fill in your details, and submit your request. We will contact you to confirm and discuss any personalization needed for your session.

For same-day bookings or special requests, please contact us directly.

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Email
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Phone / WhatsApp
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Availability
Tue–Sun, 10:00 – 19:00
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Location
Loazzolo (AT), Piemonte, Italy

Book Your Session

Choose your preferred date and time through our secure booking calendar:

πŸ“… Book Your Session

You will be redirected to our secure booking page

Frequently Asked Questions

What should I wear for my session?

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Wear comfortable, loose clothing. During oil treatments, disposable undergarments are provided. We recommend bringing older clothing as herbal oils may stain fabric.

How do I know which treatment is right for me?

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Every session begins with a dosha orientation conversation. Poonam asks about your preferences, the season, and the kind of experience you are looking for, then suggests options from the VEDA wellness menu.

Are the treatments suitable during pregnancy?

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Some treatments can be adapted for pregnancy, while others (such as Shirodhara in the first trimester) are not recommended. Please inform us when booking if you are pregnant or planning a pregnancy.

Is VEDA near Asti, Alba, or Turin?

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Yes. VEDA Wellness is located at Borgo Isolabella in Loazzolo, Piedmont, within easy reach of Asti, Alba, Canelli, Nizza Monferrato, and Turin.

Do you offer gift vouchers?

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Yes. Gift vouchers are available from €60 to €350, can be personalized with a message, and are valid for 12 months.

What is your cancellation policy?

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Cancellations made more than 24 hours in advance receive a full refund. Cancellations within 24 hours may incur a 50% fee. No-shows are charged the full amount.
View all FAQs β†’
Continue exploring VEDA

Continue with VEDA

A few more ways into the practice, the place, and the life around it.